Wednesday, January 15, 2014

Assabet Students Visit Curry

Design students go behind the scenes and see the latest print processes in the industry.

Students pose for a picture to commemorate their visit.
On Tuesday, December 3, 2013, students from Assabet Valley Regional Technical High School (AVRTHS) came to visit Curry Printing for a tour of our 17,000 square foot, main production facility in Westborough, Massachusetts.  These students are part of the Design and Visual Communications
program at AVRTHS and are studying the latest techniques in both the digital and print world.  Their visit to Curry helps give them practical, real world examples of how print communications works.

Tell a Story With Your Marketing in 2014

Use story telling as a way to engage your clients at a higher level.

“Tell me a story!” This typical refrain heard from children at bedtime also applies to your customers. When it comes to marketing, they don’t just want information. They want a story too. Scientific studies have shown that our brain activity increases and we become more engaged when there’s a narrative involved. As you go into 2014, be thinking of how you can make your business’s marketing all about storytelling. Here are a just a few ways to create an intriguing narrative for your customers.